Bradley Blanken Joins iSkoot as Vice President of Carrier Sales

CAMBRIDGE, MA – August 23, 2007 – iSkoot today announced that Bradley Blanken has joined the company as Vice President of Carrier Sales. Blanken is the former VP of Carrier Relations at Third Screen Media, a leading mobile advertising company acquired by AOL earlier this year. In his new role at iSkoot, Blanken will build carrier relationships and work to promote the company's mobile IM solution through the carrier channel worldwide. He brings to iSkoot more than 10 years of technical and sales experience in the telecom space and will report directly to Jacob Guedalia, iSkoot's president and C.E.O.

"VoIP has been making considerable waves in the telecom world" said Blanken. "What's interesting about iSkoot is that their one-of-a-kind solution bridges the VoIP and mobile arenas in a way that benefits everyone – carriers, VoIP devotees and mobile users alike. By offering up a cutting-edge application with the potential for significant new voice-minute revenue streams, they have the opportunity to deliver remarkable value to carriers on the global scale. I'm really excited to be joining their team to drive this mission forward."

"Brad's track record demonstrates an exceptional knowledge of carrier needs and concerns. His experience developing strong relationships to bring mobile solutions to market will to be a tremendous asset to iSkoot" said Jacob Guedalia, iSkoot CEO. "We're thrilled to have him on board."

Prior to joining iSkoot, Blanken led the Carrier Relations team at Third Screen Media, the mobile advertising software firm acquired by AOL in May of 2007. Previously, Blanken served as a Director of Business Development at Syniverse Technologies, managing delivery of third-party content to opt-in subscribers of more than 330 global communications companies, including the ten largest mobile carriers in the US. Blanken was formerly the Assistant Vice President of Technology Programs for the Cellular Telecommunications and Internet Association (CTIA), where he acted technical and business lead on all CTIA Wireless industry inter-carrier issues, from inter-carrier SMS to the creation of the US Common Short Code program and wireless AMBER alerts. Blanken has held a variety of leadership positions in the MMA and CTIA's Wireless Internet Caucus. He attended the University of South Carolina.

San Francisco-based iSkoot brings leading internet services like Skype to mobile handsets around the world, delivering rich consumer experiences with minimal impact on operator networks.

iSkoot launched the first and only carrier-grade, carrier-deployed Skype-for-Mobile application in 2006, and now powers the Mobile World Congress award-winning 3 Skypephone currently sold in eight countries on three continents.

iSkoot takes advantage of the voice-optimized circuit-switched network for delivery of voice communications, in keeping with its mission to engineer elegant and operator-friendly solutions to the challenge of bringing resource-intensive internet services to mobile handsets.